Planning starts with the simplest of tasks much like grocery shopping. If you grocery shop without a list, you will inevitably forget to pick up a few items you need. But, on the other hand, if you have a list, you will have the stock on your shelves to create any meal you had on your menu. This type of planning ensures success, not a failure.
Creating a business plan is similar to creating a grocery list. You are planning a special meal, what are the ingredients to being a successful host and plating that unique cuisine thus winning over your audience. Yes, there is always trial and error, but checking and double checking your plan, always allowing for revision, upgrade, and constant change, will move you toward your goal. Therefore, a business plan guides you to success but allows you to review, revise and enhance your plan, consistently heading in the direction of achievement and not a failure.
As a young kid, I was always detail oriented. Many of my friends would get their weekly allowance and meet at the corner store to buy comic books, candy and ice cream. Two or three days later, they were broke. I, being the "little planner" demanded my allowance in change. Of course, we're looking back on the days when $5.00 per week was $25.00 plus in today's exchange. I had a shoebox in one of my bureau drawers filled with Dixie Cups, each cup tagged with the recipient/purpose of the funds it contained. For instance, Church 20% of my allowance, After School Snacks, Saturday Matinee, Birthday and Anniversary Presents Savings, Christmas Present Savings, and so on. I divided my weekly allowance up and the leftover funds were all mine - LOL. Money wasn't very plentiful back in the 40's and 50's, and we had less to spend money on, but that was life in the days of yore.
Creating a business plan is much the same, in my view, only the categories are different and at times the funds are just as difficult to acquire. Many accomplishments may take more person hours to accomplish if the funds aren't available to hire someone to do the job, but so what? Doing the grunge work doesn't cost cash, only time. Decide what expenses require the cash output, and what expenses can be done with time and sweat. Explore better ways of getting things done versus the "easy way out" process. Can you obtain the same results with doing it yourself or paying someone to do it for you? Now there's a thought for savings! Don't whine about not having the money, create a way of making money to make your dream come true. If you take a second job to earn extra money to promote your book through book promoters, don't spend the money on eating out or having fun.
Ceate a plan and adjust and update your plan as you move toward success. Planning can be stressful for many people if your background never included task building and performance building. Read articles and books on subjects of interest to become informed and objective in developing your plan. I recently wrote a few papers on “Building an Online Business.” Business planning is something that comes relatively easy to me, but it is a constantly changing business arena. My research and plan took a couple of years.
Trial and Change - The last couple of years have been spent testing information I have read, and placing pieces of ideas in a sieve to shake out the weak points, reviewing the performance of business and book promoters for cost savings and positive performance results. What works and what doesn’t work is vital to a successful plan.
Self-Publishing - Is of interest to many writers today looking to publishing their first book. Where do they begin in selecting to go traditional or self-publish? How to choose a traditional publisher and who to submit their manuscript to for review. Self-publishing is easy but is it successful. Many people think a traditional publisher takes the hard work out of publishing. I’ve done both, and have worked just as hard with each type of publishing technique. Unless you are James Patterson, or one of the other many famous, established writers, a traditional publisher doesn’t offer a better approach to publishing, and it is a chunk of change they take away from each book you sell. You must weight your options in detail. Create the old Pro & Con list of Traditional Publisher vs. Self-Publishing. What will the traditional publisher bring to the table of publishing and what is the WRITER is expected to do in promoting the sale of their book. Do your homework and find out what it takes to promote a book so you are well-informed of what the traditional publisher will do for the promotion of your book. Who will set up book signings with bookstores? Will you need to purchase the books for the book signings and take them to each signing? Will you need to post signs at the store or at least provide signs of your book signings, etc. What handouts will you need to have to sell your book? These are just a few of the questions you need to have answers to when working with a Traditional Publisher. If you are Self-Publishing, you know the buck stops with you. Will the Traditional Publisher be earning his/her royalties on your book? Or will you be providing the Traditional Publisher with an “income” for the use of their name on the cover of your book? Maybe it is worth it, but is the publisher worth the expense?
Testing My Plan - Putting the plan into action. Testing for success versus trial and error. Adjust, revise, and proceed. Tweaking is essential to the success any plan. Creativity, art, blogging, and follow-through is vital.
Working with A Test Group – I gathered people who were anxious to start an online business, but had no idea of where to start, create a working plan, and get the ball rolling. I promised to work with them, do a lot of the work myself, and teach them to follow their dream, create a working plan, divide up their free time for success, and plow ahead to build their dream. I was lucky, I had some keen folks who will become successful online business entrepreneurs, produce their self-published books or traditionally published books and forge ahead to become very successful.
If you are interested, please visit my website for more information on the documents of Building an Online Business. Write me with questions you may have, or promotional information you need to become a successful book promoter for yourself.f.